The following is the second in a 2-part series written by our friend Kirk McFarland, CPT, NASM, NSCA. Kirk is a Certified Personal Trainer and Nutrition Coach with Life Time Fitness in Eden Prairie, MN. The following article was created to help Sightpath surgeons alleviate the physical complaints often faced by those in the ophthalmology industry.
The following is the first in a 2-part series written by our friend Kirk McFarland, CPT, NASM, NSCA. Kirk is a Certified Personal Trainer and Nutrition Coach with Life Time Fitness in Eden Prairie, MN. The following article was created to help Sightpath surgeons alleviate the physical complaints often faced by those in the ophthalmology industry.
If you are not currently tracking your patients from first contact through successful surgery day, and making note of specific points in the process where prospective patients seem to be dropping off, you may be missing out on opportunities to improve your processes and conversion rates.
The experience of your patients is, without question, the most important part of your practice, and it’s one of the easiest things that you may not be paying attention to! Here are five simple tips to provide the best possible patient experience.
Read about Bob Watson’s amazing experience with fetmosecond laser cataract surgery. Positive experiences such as Bob’s require excellent patient education, communication and trust.
In this two-part series, we will address the importance of assessing your practice’s brand identity to ensure your marketing materials have a credible voice and consistent plan.
If you’re looking to grow your practice, especially your refractive volume, you may be missing out on a huge untapped demographic: Millennials. We’ve compiled 5 tips to help guide you through the process of marketing to one of the most dynamic, and sometimes confusing, generations to date!
We’re looking back on Sightpath’s accomplishments and milestones of 2015 and sharing them with all of you!
Interested in growing your refractive business? Several doctors share their experiences! This article was originally featured in the November 2015 issue of EyeWorld magazine.