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All The News About Sightpath
Last one out, hit the lights….
Invariably, one of the best moments in any tradeshow coordinator’s day, is when the show PA announcer says: THIS YEAR’S MEETING IS NOW CLOSED!
Practice Development Meetings a Hit!
For the first time ever, Sightpath Sales & Marketing team members scheduled appointments for customers who are actively seeking to grow their procedure volume.
How I Did It: Interactive Panel Discussion at AAO
On Sunday evening, Sightpath invited current and prospective users of its MoFe (Mobile femtosecond for cataract surgery) service to a panel discussion featuring surgeons who have successfully integrated laser-cataract surgery into their existing practice offerings. The event was recorded, and the video will become available on the Sightpath website in early December.
Behind the Scenes: Filming during the AAO
While attending this year’s AAO, members of our leadership, sales and operations teams took time from their meeting schedule to record some footage that will be used in several new promotional and educational videos. Look for the premiers of these new videos over the next 6 weeks.
There is a lot of work that goes in to the videos that Sightpath produces, and there is always an energy of excitement on shoot days! Here are a few behind the scenes images from our most recent shoot:
We Are Sightpath!
With nearly 75% of Sightpath’s 200 employees working out in the field every day, we look forward to events like the Annual Academy meeting to bring groups of our team together, if even for a few days. Despite all the work we put in to preparing for and attending the annual meetings, we manage to have a great time!
Booth Trend: Back-lit displays
As exhibitors, we are always interested in seeing what is new and changing in tradeshow booth display design. At this year’s AAO, we are particularly interested in the increased use of back-lighting. There were many booths that incorporated light into their signs and displays, even their floors! Here are a few that we noticed were doing it well.