Sightpath representatives are on the show floor, prepping the booth for this year’s Annual Academy Meeting in New Orleans.
Be sure to make your way back to Booth 463, tucked into a cozy corner along the back aisle, so you can say hello and Meet MoFe! Here’s a sneak peek at some of our new look and the new faces you’ll see in our booth this week.
Last week, the Sightpath sales and marketing team members assembled in Minneapolis for a mid-year team meeting. The main task we wanted to accomplish while the team was together, was to train our Strategic Market Managers and Directors from all around the country on how to utilize some new features of our CRM system.
While the team was here, they received company iPads to help them work more efficiently while on the road; the marketing team unveiled a series of well-received new sales tools (and team members) that will aid in the team’s ability to communicate our messages in a consistent fashion; and the operations department rolled in a MoFe Mobile Femtosecond for Cataract unit so the team could get some hands-on time with the patented transport cart while picking the brain of one of our engineers.
Eyemaginations hosted the first annual MoFe Summit, sponsored by Sightpath Medical, on July 12 in Baltimore, Maryland. During the 2-day summit, a variety of topics relating to femtosecond laser for cataract technology was discussed. Effective sharing of information, resulting in a game plan to create a number of tools in both digital and print formats, was the goal. The team reviewed current market trends and collaborated on new tools aimed at assisting practices with patient education, staff training and MoFe adoption, all cornerstones of both Sightpath’s 75-Day Implementation Plan and the Eyemaginations Echo platform.