We would like to thank all military personnel, past and present, for your service and dedication this Veterans Day.
Sightpath Medical proudly supports all veterans. Our nation remains the land of the free because it is the home of the brave. Thank you for your service and sacrifice to all of those who serve or have served our nation and protected our freedom.
In honor of Veterans Day we’d like to share some stories from the veterans who we are lucky enough to call our colleagues.
To get more cataract patients you must first understand which type of patient you are speaking to. According to Cuinn Merrigan, Director of Marketing-Client Services at Fast Track Marketing in Broomfield, CO, there are two types. People who know they have cataracts. People who have no idea they have cataracts- or who don’t know what cataracts are.
I started at Sightpath Medical almost 11 years ago, back when the company was called Midwest Surgical Services. At the time, my sister was working here and loved it, so when I wanted a job change, I joined the Sightpath team.
Back then, Sightpath Medical only had about 20 employees at HQ and 40 in the field. We often enjoyed group lunches, after-hours events, and I truly felt like my coworkers were more than just people I worked with – they were like a second family. Over the years the company has experienced huge growth, more the doubling the size of the HQ and quadrupling the field staff. Of course, people have come and gone, and with them, dynamics have changed – but maintaining the culture the company was founded on remains important. 11 years later I still enjoy coming to work everyday. And more than that, I work for a company that values me as much as I value it.
“Stella, Please.” That’s what Matt Lee, Sightpath Medical MoFe Engineer says to his MoFe laser when he has to calibrate her. Yes, his laser is named Stella! He got the inspiration for her name from the song “Stella, Please” by Conner Christian & Southern Gothic because at the very beginning of his time with the laser he’d sing that song while working on her. Matt now plays that song anytime he has to work on his beloved laser and so far it has been good luck! As you can see in the photo, Matt isn’t the only one that loves Stella; Dr. Bregman with Eye Health Partners in Nashville shares Matt’s love for her!
Sightpath Surgeon and MoFe Medical Director Dr. Larry Patterson and his practice, Eye Centers of Tennessee, will be featured in an episode of In View by Larry King on Saturday, May 17, 2014 at 12:00 PM CST on Fox Business Network. The In View production crew was in Crossville, TN on Tuesday, December 10th to film Dr. Larry Patterson and his staff as they performed laser cataract surgery with the new LenSx Femtosecond Laser.
Did you miss Sightpath Medical MoFe® Users Group meeting at the recent ASCRS Annual Symposium & Congress?
This panel discussion featured early adopters of laser-assisted cataract surgery from across the nation offering pearls and insights into their adoption process. Highlights of the session included clinical insights on topics such as capsulotomy size, centration and free-floating rates, lens fragmentation patterns, clinical implications of mobile versus fixed access, and procedure expectations versus outcomes. The speakers provided in-depth information in a light and entertaining atmosphere. If you missed it, you missed out! Click here to view a video of the discussion moderated by Larry Patterson, MD.
The 2014 Sightpath Medical Practice Marketing Conference (PMC) will be June 15-18 at the Oak Ridge Hotel & Conference Center in Chaska, Minnesota. The PMC is ideal for Cataract and Refractive Practice Marketing Professionals eager to build procedure volume and kick-start their marketing program. This working conference focuses on all aspects of the patient experience. You will go back to your practice with the tools, templates and tactics you need to succeed from staff motivation and the latest in patient education, to building referral relationships and maximizing your promotional efforts. Attendees from our last PMC saw an increase in their procedure volume of 14% over industry average.
A few basic initiatives that office managers can do to reduce the likelihood of unethical, or illegal, information sharing include sensitizing staff on how even seemingly innocent information sharing can turn into a serious privacy or confidentiality breach, and also creating an overall attitude of caution and discretion publishing in any health related information in any form. Obviously, related information shared with medical or technical consultants involved in the patient’s care is perfectly acceptable.
It is critical for clinics and practices to set strict policies on social networking and data sharing. These policies include smart phones in the office and anything that can be transmitted through social networking.
While attending the ACOS WINTER MEETING in Aspen, Sightpath MoFe customer Bill Wiley, MD, sat down with Robert Weinstock, MD, to discuss the features they like best of each femtosecond laser platform. Drs. Wiley and Weinstock have had experience with the LenSx Laser (Alcon), VICTUS (Bausch + Lomb), Catalys (AMO), and LENSAR Laser (LENSAR), as well as the corneal incisions with the IntraLase FS Laser (AMO). Finally, both doctors point out the features they like best in each platform and game-changing enhancements that would make the ideal laser such as integrated pre- and intraoperative data.
The femtosecond laser in not limited to treating simple cataracts. Posterior polar cataracts, white cataracts, post-graft cataracts, and even small pupil cases may be tackled, says Sightpath customer Dr. Rich Davidson from Denver, CO.